Optimum Business and Optimum Media Announce Business ADvantage

Long Island City, NY — November 18, 2025 — Optimum Business, the provider of advanced internet, mobile, TV, and phone services, and Optimum Media, the advanced advertising and data business owned by Optimum, today announced the expansion of the Business ADvantage offer across Optimum Media’s entire 20 state footprint. Business ADvantage is a first of its kind solution designed to help small businesses grow by combining fast, reliable connectivity with powerful advertising services. Earlier this year, Business ADvantage was successfully tested in 13 markets across Connecticut, New Jersey, New York, North Carolina, and Texas. 

New customers can take part in Business ADvantage which bundles 1 Gig Optimum Business Internet with complimentary Optimum Media advertising services, including professionally produced :30 TV commercial created using Artificial Intelligence (AI), 125 scheduled TV commercials per month for 3 months, and placement on top networks such as Food Network, History, FX, AMC, Lifetime, FOX, and more. Optimum Business provides the engine for B2B offerings, while Optimum Media amplifies customer reach through multiscreen advertising solutions powered by proprietary technology and audience data. 

“As we continue to transform as a company, our Business Services team has evolved to better serve our customers and collaborate more effectively,” said Michael Bartoli, SVP, Business Services Sales at Optimum. “Business ADvantage is a prime example of how Optimum Business and Optimum Media partner to drives a unique industry offering and ultimately results, helping small businesses thrive in today’s competitive landscape.” 

This integrated package is available across Optimum Media’s 20 state footprint and is designed to help small businesses reach new audiences, drive sales, and strengthen their brand presence. Early results from test markets have shown a significant increase in new customers, demonstrating the value of combining connectivity with media exposure.  

“The commercial looks amazing,” said Ricardo Pascal, owner of New York Medical and Vascular Care and Business ADvantage customer. “We are pleased with the offering by Optimum and the opportunity to showcase our services through your networks, on top of the incredible service that’s already been provided.” 

Business ADvantage is available for new customers who purchase Optimum Business 1 Gig Internet or above bundled with one or more business services. Orders must be completed by December 31, 2025. The offer is only valid in participating markets and subject to terms and conditions.  

For more information, visit optimum.com/business