Optimum Mobile to Offer the New iPhone 17e and iPad Air
The latest iPhone 17e and iPad Air are available to pre-order starting today, Wednesday, March 4
New York – March 4, 2026 - Optimum Mobile will offer the new iPhone 17e and iPad Air. iPhone 17e delivers incredible value with faster performance, an advanced camera system, enhanced durability, the magic of MagSafe, and double the starting storage at 256GB. Powered by M4, iPad Air is a fantastic value with blazing performance, more unified memory, enhanced connectivity, and game-changing iPadOS 26 features.
Customers will be able to pre-order the iPhone 17e starting today, Wednesday, March 4, with availability for the iPhone 17e and iPad Air beginning Wednesday, March 11. For complete pricing and availability details, please visit Optimum.com/mobile.
New and existing customers can get iPhone 17e on us with any trade-in, in any condition on Unlimited Max, or more than 50% off with any trade-in, in any condition on Unlimited. Customers can also receive $200 off the new iPad Air. In addition, customers with two lines on an Unlimited plan may qualify for an additional smartphone line or tablet unlimited line at no extra cost, providing even more value.
“We’re excited to bring iPhone 17e and iPad Air with M4 to Optimum Mobile customers, offering powerful, value-packed upgrades,” said Mike Parker, President, Consumer Services at Optimum. “Apple’s latest products deliver meaningful improvements — from the faster performance and advanced camera system of iPhone 17e to the added performance, memory, and enhanced connectivity of iPad Air — and, paired with our competitive offers, provide an affordable way for new and existing customers to upgrade and get more from their mobile experience.”
iPhone 17e
The new iPhone 17e is a powerful and more affordable addition to the iPhone 17 lineup. At the heart of iPhone 17e is the latest-generation A19, which delivers exceptional performance for everything users do. iPhone 17e also features C1X, the latest generation cellular modem designed by Apple. C1X is up to 2x faster than C1 in iPhone 16e and matches the speed of iPhone Air. The 48MP Fusion camera captures stunning photos, including next-generation portraits, and 4K Dolby Vision video. It also enables an optical-quality 2x Telephoto — like having two cameras in one. The 6.1-inch Super Retina XDR display features Ceramic Shield 2, offering 3x better scratch resistance than the previous generation and reduced glare.1 With MagSafe, users can enjoy fast wireless charging and access to a vast ecosystem of accessories like chargers and cases. And when iPhone 17e users are outside of cellular and Wi-Fi coverage, Apple’s groundbreaking satellite features — including Emergency SOS, Roadside Assistance, Messages, and Find My via satellite — help them stay connected when it matters most.2 iPhone 17e is available in three elegant colors with a premium matte finish — black, white, and a beautiful new soft pink — starting at 256GB of storage for $599 — double the entry storage from the previous generation at the same price.
iPad Air
M4 features a faster CPU and GPU, giving iPad Air users a big jump in performance and boosting tasks like video editing and gaming. iPad Air is also a powerful device for AI with a faster Neural Engine, higher memory bandwidth, and 50 percent more unified system memory. With M4, iPad Air is up to 30 percent faster than iPad Air with M3,3 and up to 2.3x faster than iPad Air with M1.4 Cellular models of iPad Air feature C1X, a cellular modem designed by Apple that offers up to 50 percent faster cellular data performance — and for active cellular users, C1X offers up to 30 percent less modem energy usage than iPad Air with M3.3 Cellular models of iPad Air allow users to enjoy GPS capabilities, so they can navigate with even more confidence. iPad Air also features N1, an Apple-designed wireless networking chip that enables Wi-Fi 7, Bluetooth 6, and Thread.5 Available in two sizes and four gorgeous finishes that users love — blue, purple, starlight, and space gray — the 11-inch iPad Air is super portable, and the 13-inch model provides an even larger display for those who want more space to multitask. With game-changing iPadOS 26 capabilities, advanced cameras, all-day battery life, a powerful app ecosystem, and support for accessories like Apple Pencil Pro and Magic Keyboard, iPad Air delivers a remarkable and versatile experience for anyone who wants to do more on iPad, from students and creators, to business users and gamers.6 With a starting price of $749 for the 11-inch model and $949 for the 13-inch model, the new iPad Air is an incredible value.
With eSIM, iPhone 17e and iPad Air users can quickly activate service, store multiple plans on one device, and enjoy greater flexibility, convenience, security, and seamless connectivity — especially when traveling. Optimum supports eSIM Quick Transfer, making it easy to move your number to a new iPhone or iPad, and with eSIM Carrier Activation, Optimum can digitally assign your eSIM directly to your iPhone or iPad.
For more details on pricing and data plans, please visit Optimum.com/mobile.
For more details on Apple products, please visit apple.com
1 The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.06 inches diagonally. The actual viewable area is smaller.
2 Apple’s satellite features are included for free for two years starting at the time of activation of a new iPhone 14 or later, and are not available in all markets. For Emergency SOS via satellite availability, visit support.apple.com/en-us/HT213426. For Messages via satellite availability, visit support.apple.com/en-us/120930. For Roadside Assistance via satellite availability, visit support.apple.com/en-us/105098. Apple’s satellite features were designed for use in open spaces with a clear line of sight to the sky. Performance may be impacted by obstructions such as trees or surrounding buildings.
3 Results are compared to iPad Air 13-inch (M3) units with 8-core CPU and 8GB of unified Memory.
4 Results are compared to iPad Air (5th generation) units with 8-core CPU and 8GB of unified Memory.
5 Wi-Fi 7 is available in countries and regions where supported.
6 Accessories sold separately.